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    <lastmod>2021-04-21</lastmod>
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  <url>
    <loc>https://www.divinerstrategy.com/learn/keeping-up-with-at-home-wine-demand</loc>
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    <lastmod>2021-02-10</lastmod>
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      <image:title>Learn - Keeping Up with At-Home Wine Demand - How to satisfy thirsty consumers? Ship wine on overseas transport—in a bag.</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1612155746869-14MH6ZRXSDBP8DSQ2L65/Wine+Import+Infographic.png</image:loc>
      <image:title>Learn - Keeping Up with At-Home Wine Demand</image:title>
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      <image:title>Learn - Keeping Up with At-Home Wine Demand - Flexitank (Inside Container)</image:title>
      <image:caption>Courtesy DAG Groupage Services</image:caption>
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      <image:title>Learn - Keeping Up with At-Home Wine Demand - ISO Steel Container</image:title>
      <image:caption>Courtesty of Kan-Haul</image:caption>
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  <url>
    <loc>https://www.divinerstrategy.com/learn/why-drink-moderation-is-still-needed</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-10-12</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1612118804199-ELA28JU52Y8OA1C2Y1E3/image-asset.jpeg</image:loc>
      <image:title>Learn - Why (Drink) Moderation is Still Needed - Updated guidelines from the CDC promote a safe status quo</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1612119219471-NYQBQT3CR3SAGLTF4NKY/image-asset.png</image:loc>
      <image:title>Learn - Why (Drink) Moderation is Still Needed</image:title>
      <image:caption>@mytherapistsays on IG</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1613511015992-T518IO15AH4DGG1JBI06/Moderation+%281%29.png</image:loc>
      <image:title>Learn - Why (Drink) Moderation is Still Needed - Metabolically speaking, your liver can only break down one unit of alcohol per hour. One unit equals one 5-oz glass of wine, one 12-oz beer, or one 1.5-oz serving of spirits. If the pace of drinking exceeds the liver’s ability to keep up, then the adverse effects of drinking start to pile up. To avoid liver damage and undesirable aftereffects (hangovers), the CDC recommends drinking in moderation, especially in light of possible risks from certain cancers.</image:title>
      <image:caption>One of the many ways you can slow the pace of drinking is by having a meal while drinking, reading a book, or engaging in conversation. The key is to be mindful of time while imbibing, which is critical for giving your liver enough time to process each drink.</image:caption>
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  <url>
    <loc>https://www.divinerstrategy.com/learn/how-to-limit-sugar-in-drinks</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-01-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1611795877720-V6CDP3YT17LG0BY4KVIT/tastes.png</image:loc>
      <image:title>Learn - How to Limit Sugar in Drinks</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1605905348846-5B1MPOUZQ1E095WP99CT/image-asset.jpeg</image:loc>
      <image:title>Learn - How to Limit Sugar in Drinks - Easy and effective ways to reduce glucose intake while making drinks.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1611795924869-P9TY9E7JKEO7ORQIT4AX/Tasting+page.png</image:loc>
      <image:title>Learn - How to Limit Sugar in Drinks</image:title>
      <image:caption>Alcoholic beverages contain a variety of sugars, alcohols, and oils that help to convince our palettes how each beverage tastes.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.divinerstrategy.com/learn/chardonnay-aka-the-chameleon</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-10-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1605734302375-WSS6DJSTTW4YNSNJU4EJ/image-asset.jpeg</image:loc>
      <image:title>Learn - Chardonnay (a.k.a. the Chameleon) - The many of faces of the world’s most popular white grape.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1605736574081-3OK7CUG42W5L9XUJUS0K/Chablis2012-87.jpg</image:loc>
      <image:title>Learn - Chardonnay (a.k.a. the Chameleon) - This kind of Chardonnay is so distinctive that it is called by its AOC place name, “Chablis”, in the same way that wine from Burgundy is called “Burgundy.” A very common tasting note of Chablis is gunflint. It’s easy to see why when tasting—there is certainly very steely quality. Chablis is known for its simplicity and tart, citrusy nature. If that sounds like a delicious match for a seafood entrée, then join the ranks of many top chefs who name Chablis as one of the most versatile and satisfying pairing partners.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1605736803943-AMWH7Y9Y83TBD4Q7Q8JB/image-asset.jpeg</image:loc>
      <image:title>Learn - Chardonnay (a.k.a. the Chameleon) - It’s important to keep in mind that most wine regions in California are still very young. Californian winemakers also earned a reputation for being rebellious and independent, and threw off many of the rules made in older wine regions.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1605733299923-PRYR3MZAC9SIOVMA79WU/wine%2Bmanuscript.jpg</image:loc>
      <image:title>Learn - Chardonnay (a.k.a. the Chameleon) - Medieval winemaking was hampered by the limits of technology. After harvest, grapes were either trampled or passed through a primitive press to extract the juice. While the the mechanism of fermentation was somewhat understood, winemakers back then had no idea how to prevent spoilage once the wine was stored in barrels or stone containers. Without the addition of sulfites, aging was not possible, so the wine had to be consumed quickly before it turned to vinegar.</image:title>
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  </url>
  <url>
    <loc>https://www.divinerstrategy.com/learn/low-zero-abv-drinks</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-11-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1605656633045-XS7EWHPOEOE6SMOKL53O/image-asset.jpeg</image:loc>
      <image:title>Learn - Low/Zero-ABV Drinks - The negative effects of alcohol over-consumption are well known, ranging from liver damage to heart disease. Consumers with pre-existing risk factors often seek to avoid exacerbating health conditions while enjoying the taste of something they used to imbibe.</image:title>
      <image:caption>Likewise, roughly 7% of the population may have an enzyme deficiency that makes alcohol metabolism highly inefficient, if not impossible. This group should certainly not feel excluded from social situations where alcohol is present. Availability of such high-quality products in bars or at home can support lifestyle choices while maintaining inclusivity.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1605656147809-1X7T2G36VNVE35YCBCSB/image-asset.jpeg</image:loc>
      <image:title>Learn - Low/Zero-ABV Drinks - Finding balance between drink quality and dry lifestyles.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.divinerstrategy.com/learn/is-tipping-culture-wrong</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-10-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1605657357163-4YW1HPN8VAXAZ9N19GWM/image.jpg</image:loc>
      <image:title>Learn - Is Tipping Culture Wrong? - “Some restaurant servers recognize that stereotypes regarding customers’ tipping habits can set in motion a self-fulfilling cycle by affecting the service they provide, and in turn, the tips they receive from those customers.”</image:title>
      <image:caption>—Professor Liu-in Wang, University of New Mexico School of Law</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1605637349897-2IWGI2A0HGTGKJ9IXXA3/image-asset.jpeg</image:loc>
      <image:title>Learn - Is Tipping Culture Wrong? - An insider’s opinion on gratuity-based wages.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1605657738827-T6EJBWGC2NATLY7VYCPV/image-asset.jpeg</image:loc>
      <image:title>Learn - Is Tipping Culture Wrong? - Today, the average tip percentage is 18%, with restaurants the highest end of the spectrum sometimes commanding 25% gratuities on the entire check. Some patrons may feel glad to pay an additional amount for what they feel is “good” service.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1605657481190-S8I8ZGTRG58I56VASQHW/image-asset.jpeg</image:loc>
      <image:title>Learn - Is Tipping Culture Wrong? - Recall the last dinner with loved ones, sharing a special bottle of wine. Or even just an amazing loaf of bread that didn’t have to be cooked at home. Anyone who has ever been to a restaurant and wished that the night could go on forever, has experienced the spirit of hospitality.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1605642873690-RXD26Y6GILOR0ZBYQ5CG/image-asset.jpeg</image:loc>
      <image:title>Learn - Is Tipping Culture Wrong? - “Our job is to keep the lights on,” they’d say. “We give you a section; that section is your own little business. Everyone starts out with the same number of covers. We try to make things fair.”</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.divinerstrategy.com/learn/how-to-actually-enjoy-whiskey</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-10-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1601089197824-E5LE2ETK2RUQ6WQJ17UD/image-asset.jpeg</image:loc>
      <image:title>Learn - How to Actually Enjoy Whisk(e)y - Scotch</image:title>
      <image:caption>Not just your grand-dad’s whisky. Yes, scotch whisky doesn’t have an “-ey” ending. Blame the Irish. Most are made from barley. These have two main flavor styles—I won’t get into production styles here—more on that in a later post. You can choose from two categories: smokey or sweet. The smokey whiskies will often have strong overtones of peat (think petrol) iodine (tangy &amp; medicinal) and brine (seawater). They can be delicious, but I find them an acquired taste. In my opinion, they will often overpower a newb’s palate. Sweeter Scotches, on the other hand, will carry overtones of honey, wildflowers, citrus and a bready aftertaste. If that sounds perfectly delightful (and they are) then ask for one of those.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1601088932769-BRFGUJCF8Z2R2MRC06OT/pexels-ethan-macadicious-1534824.jpg</image:loc>
      <image:title>Learn - How to Actually Enjoy Whisk(e)y - Irish</image:title>
      <image:caption>Universally light-bodied, delicate, and sweet, these whiskeys are the perfect gateway for someone looking to get maximum bang for their buck. They won’t show well in an Old Fashioned (the bitters would overpower this style) but they hold up well in the Whiskey Sour I mentioned or with classic ginger ale or soda.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1601089330620-B0UHL5Y1AM0E4PGXIWZE/pexels-pixabay-372959.jpg</image:loc>
      <image:title>Learn - How to Actually Enjoy Whisk(e)y - Asian</image:title>
      <image:caption>Almost all Asian whiskey on the market in the US is styled after classic sweeter scotch styles. They are typically much more expensive than other whiskies in the same style, but true enthusiasts value their quality and attention to craft production. Asian whiskies are very enjoyable by themselves or in light-bodied cocktails.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1601089290198-0N33R53IGRX6RFDSIAAU/image-asset.jpeg</image:loc>
      <image:title>Learn - How to Actually Enjoy Whisk(e)y - Bourbon</image:title>
      <image:caption>Whiskey made with at least 51% corn (can be more) and aged in spanking new, charred American Oak barrels for at least 2 years. It can be made anywhere in the world provided it follows these rules. They are sweet (thanks to the corn) with a characteristic caramel flavor that can be very mellow.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1601131693893-SHAPEROWW99BFKDKLNAT/overholt.jpg</image:loc>
      <image:title>Learn - How to Actually Enjoy Whisk(e)y - Rye</image:title>
      <image:caption>Not for the faint of heart, these whiskeys are spicy and oh-so-green. What do I mean by green? These whiskeys are made with minimum 51% rye grain. Rye has to be mixed with malted (or sprouted) barley prior to being made. Believe it or not, some of those bright, grassy flavors make their way into the whiskey. Tasty? Absolutely. But keep in mind that these will have a snappier, leaner flavor.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1601083199984-BE7KNNOTVWVVI5QP8WGP/whiskey%2Bdrinks.jpg</image:loc>
      <image:title>Learn - How to Actually Enjoy Whisk(e)y - Ever thought about trying whiskey but don’t know where to start? Do you stare at the shelves behind the bar and wondered what the heck to order? Bourbon? Scotch? Rye? What’s the freaking difference?</image:title>
      <image:caption>You’re about to get the Ultimate Whiskey Cheat Sheet.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1601084458631-Z146G68PN8BKZJSQLRK3/pexels-one-shot-2789328.jpg</image:loc>
      <image:title>Learn - How to Actually Enjoy Whisk(e)y - Highball</image:title>
      <image:caption>Ordering whiskey with soda will dilute the spirit but allow the character to shine through. A very nice option with a squeeze of lemon if you like low sugar.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1601085767492-8GPF1TBGOI7P1MR5SJA7/pexels-sebastian-coman-photography-3794291.jpg</image:loc>
      <image:title>Learn - How to Actually Enjoy Whisk(e)y - Old Fashioned</image:title>
      <image:caption>Mildly sweet (especially if made with bourbon). Components of citrus and baking-spices keep things balanced. Served over ice, it mellows with time into something incredibly satisfying.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1601085431879-GXJ0YD0JZ98GMFP3FP0Q/pexels-madison-inouye-3929615.jpg</image:loc>
      <image:title>Learn - How to Actually Enjoy Whisk(e)y - Whiskey Sour</image:title>
      <image:caption>Tart, mildly sweet. Made with equal parts lemon and sugar. Shaking this drink makes the burn of the alcohol all but disappear. Infinitely crushable; can be made with or without an egg white. Only agree to the egg white version if the bar is absolutely spotless and follows proper sanitation protocols.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1601085672433-SAVS5M3SM1LD7KYI176X/image-asset.jpeg</image:loc>
      <image:title>Learn - How to Actually Enjoy Whisk(e)y - Neat</image:title>
      <image:caption>Served in a simple shot glass or Glencairn (a whiskey tasting glass) with no modifications. Straight up.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f593f4eeca7c500ded810bd/1601086473420-DOGGXVZ8FXFDYK5W2P3T/pexels-pixabay-301692.jpg</image:loc>
      <image:title>Learn - How to Actually Enjoy Whisk(e)y - Rocks (Ice)</image:title>
      <image:caption>Served over ice in what’s called a “rocks” glass. “Rocks” = ice. Contrary to popular belief, serving whiskey over ice does not make it taste better. Adding lots of ice will cause the aromas to contract, lowering the ability to detect certain flavors. To chill a whiskey without the shrinkage, ask your barkeep to add one or two ice cubes, or serve the ice on the side so you can add yourself.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.divinerstrategy.com/learn/why-choose-the-name-diviner</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-01-31</lastmod>
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      <image:title>Learn - Why the Name DIVINER? - We are all seeking clarity from confusion…</image:title>
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    <loc>https://www.divinerstrategy.com/testimonials</loc>
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    <lastmod>2021-11-19</lastmod>
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    <lastmod>2021-11-19</lastmod>
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    <loc>https://www.divinerstrategy.com/testimonials/blog-post-title-one-gkfm8</loc>
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    <priority>0.5</priority>
    <lastmod>2021-11-19</lastmod>
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  <url>
    <loc>https://www.divinerstrategy.com/testimonials/blog-post-title-two-l25ys</loc>
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    <lastmod>2021-11-19</lastmod>
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    <lastmod>2021-02-10</lastmod>
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    <lastmod>2021-01-22</lastmod>
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    <loc>https://www.divinerstrategy.com/book</loc>
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    <lastmod>2020-12-12</lastmod>
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    <loc>https://www.divinerstrategy.com/services</loc>
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    <lastmod>2021-11-18</lastmod>
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      <image:title>Services</image:title>
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      <image:title>Services</image:title>
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      <image:title>Services</image:title>
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      <image:title>Services</image:title>
      <image:caption>DIVINER case study: YouTube content creator</image:caption>
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      <image:title>Services</image:title>
      <image:caption>DIVINER case study: YouTube content creator</image:caption>
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      <image:title>Services</image:title>
      <image:caption>DIVINER case study: eCommerce business</image:caption>
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    <lastmod>2023-07-04</lastmod>
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